Brent Rivera is an American YouTuber, actor, and social media personality. As of 2024, his net worth is estimated to be $6.5 million. Rivera first gained popularity with his Vine account “thebrentrivera,” which had over 8 million followers. In 2009, he started his own YouTube channel, which currently has 16.5 million subscribers and over 3.5 billion views. His videos mostly include personal life vlogs, pranks, celebrity interviews, and challenges.
Early Life
Brent was born on January 9, 1998, to parents John Rivera and Laura Rivera in Huntington Beach, California. His mother works as a teacher while his father works as a firefighter.
When it comes to his education, Brent attended Huntington Beach High School, in California, US, and continued his studies at California State University Long Beach.
Siblings
Brent has a younger sister Lexi, and two older brothers- Brice and Blake, who quite often appear in his videos. However, Lexi is the one who participates the most in those activities.
How Did Brent Rivera Become Successful?
Brent dreamed of becoming an entrepreneur since he was only 10 years old. He first started making YouTube videos at the age of 12, but he gained popularity a year later, in 2013, when he started making hilarious vines. People related to him and loved his sense of humor.
His sister was a huge help. They danced together, performed different skits, and most importantly pulled pranks on their mom which the audience found sensational.
Even though it’s been almost 10 years since he first appeared in this scene, Brent has absolutely no intention of slowing down.
Apart from making videos, he is famous for his voice. In November 2014, he released a song called “Doubt Your Doubts” which became a huge hit.
Brand Endorsements
Brent became the face of the anti-bullying campaign run by Hollister in 2016. It was a great opportunity for him to spread awareness about bullying and cyberbullying, which is something that he had to deal with on a daily basis on his social media platforms.
Rivera raised a lot of money for this cause with the campaign and he also shared his story about dealing with bullying at the beginning of his career. After that, he used every opportunity he had to speak about this matter and educate his followers.
Acting career
Brent got a chance to show his acting talent when he starred in the show Alexander IRL the role of Alexander- a high school student who was struggling to become one of the cool kids by throwing a party.
In addition, he also starred in the series Light as a Feather and Brobot.
It is a sci-fi series where Brent’s character discovers a new town and a new crush, but he has help from a top-secret artificial intelligence.
Social media
Brent Rivera is one of the most famous names in the social media world. He managed to gain over 40 million followers on TikTok and also 22 million on his Instagram account.
Besides, he is a member of Fullscreen Network, which is a global network that helps creators such as Brent get more content collaboration opportunities.
Rivera collaborated with creators such as Eva Gutowski, Lexi Hensler, and also Ben Alert. Their content is always based on humor and fun.
He uploads daily vlogs all the time, but his most successful videos are pranks and challenge videos. In 2018, he made a video with Eva Gutowski called ”WEARING LONG ACRYLIC NAILS FOR 24 HOURS”, and it earned over 31 million views.
Thanks to that great engagement, his net worth increased dramatically.
Relationships
Brent is currently dating Pierson Wodzinski. The couple has been together since 2020. Before this, he has been linked to YouTubers Morgan Justus and Eva Gutowski.
Pierson is a social media influencer who became famous for posting dance and lip-sync videos on her TikTok.
The two met on the set of the dating show called ”Date Takeover”, where Pierson was one of the contestants. Brent’s sister Lexi was supposed to choose a date for her brother, and Wodzinski was the lucky winner.
At that time he was still dating Eva Gutowski, so they were only close friends at first. After his relationship with Eva ended, they started dating.
Are Brent Rivera and Pierson Wodzynski married?
No, Brent and Pierson aren’t married yet, but hopefully, we can expect their status to change soon.
Brent and Eva
The couple officially dated in 2019, but there had been rumors about it since 2017.
They collaborated on their YouTube videos, and Eva became interested in him. In late 2018, he made a video saying he was willing to give the relationship a try, so they started dating n 2019.
After they broke up in 2020, Eva described their relationship as complicated. However, they are still friends and follow each other on social media.
Brent Rivera’s Net Worth
In 2024, his net worth stands at $6.5 million, which is incredible for someone who is only 23 years old. He managed to earn his first million when he was only 18 years old, which makes him one of the youngest millionaires in the USA.
Most of his income comes from his YouTube channel, where he uploads videos weekly.
He also earns a lot thanks to his social media. Being an influencer allows him to promote different products and engage in brand sponsorships with brands such as Colgate. Reportedly, he charges
between $30,000 to $60,000 per Instagram post. Besides Instagram, he uses TikTok for the same purposes.
In addition, he has his own clothing line called Relatable Apparel, which turned up to be a great success.
Awards
During his career, Rivera has won many awards. Some of them include the ”Best Dressed” Award at the MTV Music Awards in 2015, ”Best in Lifestyle” at the 2019 Teen Choice Awards, and Juanpa Zurita’s Creator Honor Award at the 10th Streamy Awards.